As businesses open up, and the vaccine distribution increases, you can expect to see in person traffic increase. Having more people in your foodservice outlet or c-store is a great reason to consider adding glass merchandisers to your counter display or checkout area to promote and capture impulse purchases. If you’re not sure that a glass merchandiser is right for you, consider these five benefits:
1. A glass merchandiser will let you promote specific products and key brands by keeping them in front of the customer.
2. Being able to see products at checkout when you end user is already purchasing goods promotes impulse purchase and this increases product sales.
3. Use of a glass merchandiser lets you present products in single quantities with out having customers see broken cases or packages. A clean and attractive presentation inspires purchasing.
4. A glass merchandiser lets the consumer easily make their selection and can empower customers through self-service.
5. Not only is it good for end users to see the products in your glass merchandiser, it also allows staff to stay on top of inventory and to replenish stock as it is diminished, so that end users continually see our products in front of them. This is easiest with pass through merchandisers like the TURBO AIR CRT-77-2R.
A glass merchandiser is a great investment to generate additional income through impulse purchasing and by giving you an attractive place to present your top brands and products to customers.
